‘The China Digital Economy Academy’ Seminars
Thanks Asialink for having Polaris Media Group CEO Jessica Yue as a speaker at the 4 x ‘The China Digital Economy Academy’ seminars, which aims to help the Australian SMBs understand cross-board marketing through leveraging Chinese KOLs. The key highlights Jessica Yue talked about:
What are KOL & KOC?
Which platforms to use?
The Chinese Cultural Moments and the opportunities.