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Polaris Media 2021 Chinese Marketing Strategy Session @ The STAR

Polaris Media Group was extremely honored to share our ‘Polaris Chinese Marketing Strategy 2021 – The New Normal’ with executives from many international luxury brands and Australian local brands. Polaris Media Group CEO Jessica Yue shared an informative speech, emphasized the key market trends and the data analysis of major audience segments.

The key topics were: ‘The Chinese Cultural Moments’, ‘Little Red Book’, and ‘WeChat Private Pool’.

Polaris Media Group Team is very grateful for all the brand and agency friends who attended our seminar, your support, and our friendships mean so so much to us. 💗